SBT GRVL 2024 Action Plan

SBT GRVL 2024 Action Plan

Course Safety Enhancements:

  • The new courses and start times will significantly lessen the impact on the busier roads around Routt County

  • In addition to the safety marshals that already lead out the front of each race, SBT GRVL will hire Colorado State Patrol for the front group of cyclists. With an official police escort present, this will keep the riders safe and ensure the oncoming motorists are aware of the cyclists on the road.  

  • We will increase the number of motorcycle marshals on every course to ensure safety for the riders and vehicles moving the opposite direction. They will also enforce rules of the road.

  • SBT GRVL will include Colorado State Patrol and Police to the safety meeting with our moto team with clear direction on rules of the road, which will be enforced by county officials 

  • The new SBT GRVL 2024 courses eliminate bi-directional traffic on all courses and utilize more rural roads to lessen traffic and resident conflicts

SBT GRVL is increasing our year-round messaging to the local Routt County community:

  • We will host quarterly listening and information sessions for the rural community to gather feedback and share important race changes/updates (we have hosted 2 listening sessions and met with public officials, and local stakeholders over the past 4 months)

  • We have launched a Routt County Rural Residences section to the SBT GRVL website where we keep the local community up to date on courses, timelines and anything they need to be aware of

  • We will increase the number of flyers distributed to on-course residents with information about the race and timing 

  • We will mail postcards to on course residents 1 month prior to the event

  • We will continue to send monthly communication to local businesses with updates about the event

  • We have provided a direct line of communication to our Community Relations Director for anyone to contact with concerns about the event

  • We will continue to have a banner across Lincoln Avenue the week before and and during race week

SBT GRVL will increase messaging to registered riders and ensure accountability:

  • We will increase on course signage to enhance rider awareness, with the following messaging: "You're on open roads. Be Aware. Stay to the right. Check to see if there is anything behind you" and "Portalets in X miles”

  • We will increase signage, portalets, and trash receptacles on course. We will make all riders aware of portalets throughout the course and will have messaging around educating and respecting private property throughout our channels.

  • We will continue to communicate the rules in the Rider Guide

  • SBT GRVL has created a welcome video enforcing Oaths* - this video will be featured in email and social campaigns throughout the year and and during race weekend

  • We will enforce a zero tolerance policy with our riders: anyone who is witnessed disobeying the rules will have their race plate number recorded and will be disqualified from the race. 

  • Each registered rider has agreed to the following Oaths that are embedded in our registration process. 

*SBT GRVL Oaths:

  1. I will ride on the right side of the road and follow all traffic laws and Rules of the road. I understand that these are open, public roads and that there are others using the roads for work and/or commuting. I will respectfully share these roads with all other users.

  2. I will use portalets to relieve myself and acknowledge that going to the bathroom on private property or on the side of the road is against the law.

  3. I will purposefully practice kindness to others on and off the bike and be understanding that this event is inclusive of all types of riders, regardless of age, race, gender or ability.